Whether you’re designing a portfolio, a blog, an online store, or a large business website, choosing the proper font is crucial. We’ve tried to make the process of determining which font type best matches your brand essence a little easier for you.
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1. Begin with the fundamentals.
When it comes to website typefaces, there are so many options to consider that they may quickly get overwhelming. As a result, it’s preferable to start at the beginning and work your way up.
2. Your typography selections should reflect the goal of your design.
There are many typefaces to choose from on the internet, and your font options are almost endless. While this is beneficial in and of itself, it may easily overcomplicate things if you don’t know what you want (or don’t want). As a result, it’s critical to think about the objective of your site design and the type of audience you want to attract. Then, check to see if the styling of the typeface you’re contemplating matches the overall message you want to send to your visitors.
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3. Pick several typefaces and rank them in order of importance.
When it comes to typography, too much of a good thing may quickly become a terrible thing. When deciding on the number of fonts for your website, we recommend sticking to no more than three different fonts. Allow us to expand on that a little more.
4. Pay attention to load times.
Nobody has time or patience for sluggish websites these days. As a result, if a font takes an excessive amount of time to load, it may not be the greatest option for you.
5. Consider font combinations.
When combining several fonts, there are several factors to consider. After all, each typeface has its particular personality. Some fonts appear to be more serious, while others appear more sophisticated, while others appear to be more quirky and spontaneous.
6. Font Inspiration and other useful tools
If you require more support during your font search, numerous websites can provide font inspiration.
Final thoughts
Despite the abundance of beautiful-looking graphic design elements such as motion graphics, art, and photography on the web, text still makes up most online content. In reality, typography accounts for around 90% of all website content. As a result, the value of font design should not be underestimated, as it can directly impact the user experience and, as a result, make or break your website.
